Plain language.
I explain what I'm doing and why in ordinary words. If I can't, I'm not ready to do it.
THE PERSON BEHIND THE PROCESS
California roots.
Richmond home.
Hospitality at heart.
I'm Spencer. Before The Phipps Collective, I spent five years answering Google, Yelp and Facebook reviews every day for multi-location restaurant groups in Southern California, and handling complaints before they became public ones. I know what customers write, what owners miss, and what each platform allows. Brand names are available on request.
That hospitality background shaped how I work: pay attention, take care of people, and follow through. Today I bring the same care to established local service businesses in Richmond, Virginia.
No agency floor. No account manager. You work directly with me, from figuring out what's missing to keeping the system running. The Collective is about bringing the right pieces together into one working whole.
- 5+years answering reviews full-time
- 12+brands supported, most multi-location
- 3platforms daily: Google, Yelp, Facebook
Spencer
HOW I WORK
Clarity. Systems.
Follow-through.
Three principles, the same ones I'd want from someone working on my business.
Systems over heroics.
The work that matters is the work that keeps happening after every job, without anyone remembering to do it.
Honest about limits.
No guarantees I can't keep, no reviews that aren't real, no hiding the ones you'd rather not have.
LET'S TALK.
Tell me about
your business.
Fifteen minutes. We'll look at your listing together and figure out the piece you need help with.